It was an eyeball.

It bounced off his cheek?

WTF?

Everyone was shouting. Everything slammed into slow motion.

My brain wasn't registering what I was seeing. His scream still pierces my soul 18 years later. I'll never be able to describe it with words.

 

---------HOLD ON A SECOND--------

Before I go on...

Anyone squeamish, easily offended, or under the age of consent should not read any further.

This is seriously disturbing content.

EXTREMELY raw, intense, insensitive, and violent language is used. Some of what follows are violent prison stories you can't easily cleanse from your memory, if at all.

ONLY consenting adults should continue further.

And one final warning, I do NOT recommend reading this just before going to sleep. Your dreams will be seriously ummm...

...disrupted.

Moving on...

In order to protect the innocent, some names will not be revealed.

But the guilty mother fuckers are about to feel some HEAT.

FINAL WARNING: 
What you are about to read will get graphic and intense.

 

Now, you've ALL been sufficiently warned.

Read on at your own risk.

 

-----------OK BACK TO THE PRISON FIGHT-----------

You never see the human skull the same after seeing an orbit bone shatter.

If you don't recall grade school anatomy class, your skull is not a solid piece. It's made of several moveable bones. The orbit bone is the eyebrow part of your skull.

When an orbit bone impact is violent enough, and at just the right angle, the adjacent eyeball pops out of its socket like a demented Jack-in-the-Box.

The thunder of prison guards rushing in shook the cell block.

While the guards wrestled him to the ground, the inmate's eyeball made a dull thumping sound bouncing against his cheek. After cuffing him, the rapid response team (in full riot gear) beat the shit out of the guy even more.

Then they picked him up like he was a dead pig on a barbecue spit. I'll never forget the eyeball dangling as he was carried away.

The screaming still haunts me. But I couldn't look away. You just don't see shit like that every day. Turns out, I would see far, FAR worse things over the next 3 years in the United States Federal prison system.

I was just entering the prison system after the failure of my hedge fund, the subsequent FBI investigation, and a year-long international manhunt covering 3 continents.

This was my first week in the B.O.P.

The Federal Bureau Of Prisons.

I was 30 years old.

LOCATION:
Bureau of Prisons, Federal Transfer Center (FTC) Oklahoma City

Security Level: Federal High

June 16, 2001, Mid-Morning

Strangely, the riot guards didn't do shit to the OTHER inmate.

You know, the one who actually broke the guy's skull.

You would NEVER, not in a thousand years, think of this person as a skull breaker.

The skull-breaker was a very dainty "he-she".

He-she didn't weigh more than 90 pounds. He-she looked and moved extremely girly.

He-she was so feminine, I'm certain any natural woman would feel manly around him-her.

Think of an over-the-top stereotype for a prison gay guy, but tiny.

Imagine a cute, frail, sixth grade girl who's small for her age. Now imagine this cute girl with waist-long, straight, flowing, beautiful, shiny, dark hair.

Now add in insanely long (and razor sharp) fingernails and an orange prison jumpsuit. Now swirl in a liberal amount of ghetto sassiness.

"Girl give me yo fuckin' Kool-Aid! It's my lipstick!" he-she screamed.

And now the kicker, he-she was Asian, from a very wealthy, connected family.

Have you ever heard a wealthy, connected Asian she-male try to speak like he's a hard ass from the hood? Pure comedy.

Powdered drink mixes (generic, knockoff Kool-Aid) are used as lipstick in prison. That was my second rookie-prisoner lesson for the day. The first lesson was the he-she.

You don't mess with the "girls" in prison. They are always protected by SOMEONE who you do NOT want in your life, at all. The more like a "real" girl they act and look, the more protected they are.

I watched this 90-pound he-she break open a man's skull over some prison lipstick. The fake Kool-Aid the he-she's use was free. It came with every meal from the prison cafeteria.

And it sucked so no one wanted it anyway. Packs of it were lying everywhere, on literally every table in the entire cell block. There were boxes of it near the guard station.

The fight wasn't about prison lipstick.

The fight was really about dominance and making a statement. All prison fights have both those motivations at heart.

I heard they removed the guys eye because it was damaged so badly. Prison doctors work to save the prison system money so I'm certain they didn't try very hard to keep an expensive eyeball.

The fucked up medical shit that goes on in prisons would shock the shit out of you.

I'll tell some of those stories later.

The prison guards did nothing to him-her. He-she was sheltered and catered to the entire time I was held at the prisoner transfer center. Turns out, he-she was a very particular inmate's "wife".

 

[-------------------QUICK SIDEBAR-------------------------------------------------------------------] 
I need to whisper in your ear quietly so "they" don't hear.

This is one of those times when I can't name a name because I need to protect the innocent.

The innocent that needs protection is me! I'll never name that particular inmate's name because he's a scary mother fucker and he's no longer in prison.

Let's just say, he's a mob guy, with a reputation to protect.
[--------------------------------------------------------------------------------------------------------------]

 

The violence came without warning.

One second we were having a friendly card game inside our cell, the next second the he-she was jumping across the table with his-her arms windmilling like a cartoon character.

He-she was screeching like a Satanic witch on crack cocaine.

Over the next 3 years I witnessed dozens of prison fights.

• Some were more bloody.
• Some went on way longer.
• Some involved a lot more people.
• Some involved weapons.

But NONE could compare to seeing a dude's eyeball pop out from a single punch, from a 90-pound psycho. It was like a watching a comic book movie, and real as fuck at the same time.

It obviously scared me shitless.

So the prison lore goes, you gotta get in a fight eventually, or you're gonna get bitched out.

"Bitched out" basically means you'll have to forever buy shit for creepy, scary guys with sentences way longer than yours. It usually doesn't mean gay stuff, but it can of course.

Usually it means all your finances and all resources will get drained for your entire sentence.

If you are lucky, you just become the laundry bitch who washes everyone's dirty undies every day. Every. Day.

You are owned.

So, fight, or be a bitch.

The lore goes, you might as well get it over early with the biggest, scariest dude you can find. Pick a fight and go fucking hard. HARD.

You will get a beat down. You will end up in the prison hospital. You will spend some time in solitary confinement ("the hole") as punishment. But, you will get left alone because you're "crazy."

Well, that's the lore. No one does this in reality because prison is fucking scary! Mother fuckers have knives! Eyeballs pop out!

I even saw one dude get a steaming hot cup of cooking oil thrown in his face during a prison fight. The skin literally melted off his face instantly like the Nazis at end of the first Indiana Jones movie. Hot-Oil-Throwing-Guy vomited immediately.

I just stood there frozen.

I was close enough some of the hot oil hit my sleeved arm. To get out of the room I had to step over some of the guy's face on the floor. He was another guy I played cards with regularly, and then never saw again.

Hot-Oil-Throwing-Guy got 20 years added to his sentence.

Prison fights escalate quickly and can go off the rails in ways you can't imagine as a normal member of polite society. But in general, it's not a constant war zone.

Most inmates just want to be left alone to serve their time in peace. But, there are always the assholes. When you are talking about prison, there are a LOT of assholes. So, fights happen at a MUCH higher frequency than in the free world.

So why am I telling you this insane story?

I wanted you to know, in excruciating detail, how fucking terrified I was to get in a prison fight. I want you to fully understand the gravity.

I personally participated in two prison fights in those 3 years. I won both. Both were brutal. I won because I was ready. When the time came, I went for it. HARD.

But don't get it twisted. I'm not some bad ass. I'm not a violent person. I successfully avoided confrontations for months. I stayed to myself, didn't make any eye contact, and avoided the TV rooms. Fights always went down in the TV rooms.

So, I stayed out of the TV rooms.

Easy.

I even started to think the whole prison fight lore was bullshit. How naive I was. Prison is a LOOOOOOOOONG time and gets insanely boring. Eventually, you want to watch some TV.

A prison fight is like vomiting. You dread it, then some violence, then you feel a lot better. Veteran vomiters have a system down so its quick and easy.

I grew up very poor with violent parents, so fighting and defending myself was a way of life. I've been punched in the face by my own father 10x more than most people will ever get punched at all.

Street fights were common in the tiny, cow town I grew up in. By the time I got to prison I'd been in hundreds of fist fights.

I had a prison fight system prepped and ready.

I knew when/if it happened, I wanted it over as fast as fucking possible. I also knew most prison hoodlums have no idea how to fight. They are brawlers with no focus, no plan, and no fighting skills. Avoid the big moves and brawlers are easy to beat.

So my prison fight plan was:
1) Avoid the big initial brawler moves, swings, etc.
2) Go for the throat.
3) Go HARD. End it.

Even the biggest mother fucker in the world is vulnerable in the throat, especially arrogant brawlers who don't have a plan. One hard chop, punch, or thumb in the throat will put ANYONE down. Downside is it can also kill.

But, dude...

End the shit.

This isn't playing fucking patty cake with kids on the playground.

A prison brawler asshole with 15 years left to serve will take your ass out if you don't do it first. And THEN, he and his buddies will bitch you out forever.

BE.
FUCKING.
READY.

When it was clear the time had come and the vomit was inevitable, I fucking went for it.

HARD.

I ended it for good.

Funny thing about big life moments like these; They move in slow motion. You always remember them in slow motion, especially when you are ready.

Just like NEO in the Matrix, time goes slower when you are ready. You have more bandwidth for stress and unexpected outcomes.

--------

• When you are ready, you've rehearsed your plan mentally thousands of times.
• When you are ready, you've thought about all the possible contingencies.
• When you are ready, you have awareness of the risks.
• When you are ready, you have a clear target.
• When you are ready, you have a plan.
• When you are ready, you go for it. HARD.

Fighting is the same as war. War is the same as making business and life a success.

1) AVOID THE BIG PITFALLS.
2) GO FOR THE FUCKING THROAT.
3) GO HARD. END IT.

If you miss any of those steps, you become the world's bitch.

If you are reading this, you probably already bitched out long ago. You've been owned for a long time. You are a slave yearning to know what freedom is really like.

You haven't had a real fight with yourself, much less anyone else.

You are a bitch.

And that's ok. I am too.

We all are in some way. No one is truly fearless about everything.

No one is REALLY a bad ass.

All of us are still just the 5 year old who wants to play outside. But you had to face the cold, hard world of reality, so you grew up.

The honest ones among you already know the truth inside.

You are an imposter.

A prisoner of a mental prison you created to protect yourself from society.

Somewhere along the way, the world morphed you into a completely fabricated personality. You are most likely living a completely fake life where you are mostly stressed out, miserable, and afraid, all the time.

You're afraid of being found out so you play small. You go along to get along. You push the real you deeper and deeper. You make the real you smaller and smaller.

Before long, you completely forgot how to play, when that's all you really want to do.

To make the whole tragic comedy even more tragic and more comedy...

You perpetuate the same shit to your kids, grandkids, and sphere of influence. So the bullshit cycle continues.

As Alan Watts once said:

"It's all wretch and no vomit. It never gets there."

Sadly for most, it takes a personal tragedy, health scare, family death, or mid-life crisis to finally shake them out of the stupor. But by then, it's usually very late in life and they've wasted a lot of years they can't get back.

DON'T.
FUCKING.
BE.
THAT.
PERSON.

We are all imposters. Own that shit.
We all have a dark side. Own that shit.
We all hate ourselves in some way. Own that shit.
We all hate each other in some way. Own that shit.

We are all doing the best we can with what we have. Own that shit.
We are all the same at our core. Own that shit.
We are all completely unique individuals. Own that shit.
We are all pure love at our core. Own that shit.

• You have a unique perspective on the world that's never existed before.
• You have skills no one in the history of planet Earth can replicate.
• You have an infinite creative well yearning to flow.
• You have massive value to society.
• You are worthy of success.
• You are loved.
• You love.

Now, shut down the pity party and fight for the life you want.

It's time to drop the imposter role and step into the prison fighter role.

1) AVOID THE BIG PITFALLS.
2) GO FOR THE FUCKING THROAT.
3) GO HARD. END IT.

Or continue to stay the world's bitch...

Either way, at least be honest about it.

 

"Everyone has a plan until they get punched in the face."
- Mike Tyson

 

Success is a habit. Simple as that.

It's the ONLY common factor in all successful people.

They have successful habits.

If you aren't a success, you haven't formed the right habits. Habits come from your conditioning. Conditioning comes from exposure to your environment over a long period of time.

It's called GIGO in computer programming.

Garbage In. Garbage Out.

Or simply, you hang around the wrong people way too much.

You are probably what Garrett J. White calls, "The King of the Shitheads."

If you were handed the keys to a billion dollar company today, and given full autonomy, you'd run it into the ground pretty fast. And that's EVEN IF you took every seminar, workshop, and course there is about being a billion dollar CEO. No amount of billionaire coaching will work either.

You simply don't have the conditioning.

I don't have it either.

But, I didn't have the conditioning of a millionaire, until I did.

In 2003 I came out of Federal prison with nothing but a Greyhound bus ticket from Duluth, Minnesota (where I spent almost 2 years of my prison life) to Chicago.

I had a cardboard box of random stuff I had written and created in prison.

That was it. Not even a change of clothes, wallet, or phone.

I had only one friend in Chicago and zero connections.

I was $2 million in debt from my crimes, and fresh out of prison.

No one would hire me for more than shitty $10/hr jobs, even with all my expertise.

I had nothing.

I thought about suicide daily.

Alcohol became a crutch.

The dark days abrupty ended when I built my first website, and then ranked it on the first page of every search engine. Affiliate money flowed, and fast.

My new life as an affiliate marketer was born.

Fast forward 16 years...

I went from a Federal felon, millions in debt, with no resources...

...to generating over $100 million in sales online in 16 years.

From Greyhound bus ticket to owning 5 Lamborghinis and living the life of luxury.

I've lived in many beach homes, rockstar-level penthouse condos, traveled around the world, flown on private jets, you name it...

My prison fight plan worked again.

1) AVOID THE BIG PITFALLS. - Get out of your own way
2) GO FOR THE THROAT. - Affiliate Marketing
3) GO HARD. END IT. - Work your ass off

Success is a habit anyone can learn.

Success is a habit but habits are a motherfucker to change. That's why you need to surround yourself with likeminded people so you develop the conditioning to keep going when shit gets hard.

I've been where you are. I know how hard it is.

Let's face it...

It's a lot harder to make money online than ever before.

With big tech censorship and privacy breaches...

It's harder than ever for someone to create life changing income online.

There's just one problem with everything I just said.

It's all bullshit.

Yeah that's what you all WANT to hear.

How hard it is.

How the man is holding us down.

That gives you the excuse to stay where you are.

To play smaller than you are capable.

Meanwhile there is a 6 year old girl who just bought an $8 million house for her parents from her YouTube earnings.

There's a 24 year old girl making $1.5 million a year on Instagram from butt implants. Yep, seven figures a year from a fake ass.

Making money online is hard?

I beg to differ.

Over the last 2 decades of doing business online, I've been through a lot of shit.

- Banned for life from Google Adwords for ads about dessert recipes
- 100's of YT accounts terminated
- Thousands of sites blacklisted on Google search
- Merchant accounts suspended for no reason
- PayPal holding millions for months with no recourse
- I could go on and on

It's been crazy.

And this year ALONE:
- Censored on Facebook hundreds of times for jokes
- 11 year old account Facebook account terminated from posting a non-offensive joke

So I had to start all over on Facebook. From zero.

11 years of work curating that account, all GONE.

No judge.

No jury.

And no recourse.

I was simply deplatformed.

Even after all that I've been able to make millions online.

Even after Facebook censored me for months, and then permanently banned me...

I was still able to generate over $250,000 in 2019 from sharing other people's memes.

• 6 year old making millions on YT
• Instagram girl getting rich by posing in a bikini with a fake ass
• Me acting like a jackass on Facebook and making more than most wage slaves

So what's the difference with your results?

You know the answer already.

Your conditioning.

You haven't conditioned yourself to follow a system.

Systems are what enable McDonald's franchises to be almost entirely run by unskilled teenagers.

On average I work about 3 hours a day.

Those 3 hours a day over the last 20 years have grossed tens of millions.

What do you do with 3 hours a day?

I've developed my workflow over the last 3 decades of hitting my head against the wall and making every mistake in the book.

Through all the struggle I've created a repeatable system that works.

Even if you've been banned, have zero followers, and even if you don't want followers.

I make 1000x more with my small audiences than others with millions of followers.

• You don't need to be a cute 6 year old
• You don't need to find the latest trend to ride
• You don't need to get butt implants
• You don't even have to show your name or face

My system is simple. It's the socially acceptable version of my prison fight plan.

I'm teaching the whole thing through my new book:

The book is a compilation of my crazy stories along with business lessons for each story.

It's my rags to riches to prison to riches to rags to riches story. I teach my systems of course. But, I also teach what NOT to do so you can shortcut the hard lessons.

To help get the pre-launch kicked off I have a special offer for you.

It's 5:15 AM right now.

I've been working all night again on a new project. I've been working on it for months and I'm chomping at the bit to release it.

I have over 1000 hours of work in the funnel videos already, and I'm far from done.

Here's why I'm working so hard on it...

I've discovered a major shift in technology not many are seeing yet.

The art and science of making money online is about to take an about-face.

I'm launching the first phase of this project right now.

It's all about the next major industry to get disrupted by technology. It's already happening and only YOUNG kids are seeing it.

It's the next big wave of tech shift that most of the world doesn't see coming yet.

YouTube started it all.

The iPhone accelerated the fire.

Social media nuked it.

Now, the next phase is already in momentum that can't be stopped, even by governments. (and NO this isn't crypto/blockchain bullshit)

The rise of the Tik-Tok app is proof.

The meme culture is another MAJOR symptom of this massive shift.

Just as newspapers were gutted by technology, Hollywood is the next major industry to get completely disrupted.

This goes WAY beyond social media.

The world is shifting massively.

Not one adult I've talked to sees it yet, but a small few who are playing around on TIK TOK are starting to see it.

Do you?

The shift is bigger than the shift to social media.

1000x bigger, AT LEAST.

Scores of new millionaires, and some billionaires, will be minted from shit you've never heard of.

We've never seen anything like what's about to happen.

A select few will take massive action on this and have major influence built very fast.

This means making money, and having a blast while doing it.

I'm already exploiting the loopholes and on the front lines with nothing but kids.

(None of these kids are marketers. HINT!)

The opportunity is massive.

Wanna learn how these kids are already making more money than you and just having fun all day?

It's just the beginning.

It's not a short term gimmick, or a new site, app, or social media platform. It's a monumental shift in how we all communicate with each other.

Several insanely advanced technologies are converging on each other. And the world will never be the same.

Sounds like hype but when you see it, you'll agree.

I already dove into the deep end and will show you how to navigate the craziness about to unfold. I've already shifted all of my online business for the next wave.

My new training is all about affiliate marketing for 2020 and beyond. The old ways of affiliate marketing simply aren't effective anymore. But the good news is, it's actually a lot easier now.

You really only have to do one thing, TELL STORIES.

If you can tell a story, even a bad one, you will always have a way to succeed anywhere.

Literally every other tool, tactic, and strategy can be thrown out if you tell great stories.

Story will always be universal.
Story connects everyone.
Story is hardwired into us.

Storytelling is foundation of the next wave of Internet tech.

The future tech millionaires and billionaires are those who become great at the art and science of storytelling.

I've built my entire career on telling stories that sell. Since I got out of prison, storytelling has generated over $100 million in sales for my businesses.

And now I'm way ahead of the next curve coming.

My all new training is starting next week.

It's called "Matt's Storytelling Clinic"

It's an 8-week workshop teaching every detail of my storytelling systems.

In it you'll learn:

• How kids under 10 are making so much money telling stories
• Why your stories are way more valuable than kids
• What tech platforms to use for this new wave
• How to create life changing income from stories immediately
• How to scale an affiliate business with only storytelling
• How I created story templates that always work
• And a lot more

8 POWER WEEKS OF TRAINING

Level 1: WHAT THE FUCK!?
- The Art of the Pattern Interrupt

Level 2: Becoming Prometheus
- Stealing Fire to Build Authority

Level 3: The Dance
- Holding your readers attention like a vise

Level 4: The Trance
- The art and science of mass hypnosis via written word

Level 5: The Close
- Direct your reader to the next action

Level 6: Audience
- Getting your stories out there
- Promotion
- Book deals
- Self publishing
- The Library of Congress

Level 7: The Cliffhanger & The Loop
- How to force your audience to crave more by saying less
- The art of subtext
- Open loops like a bad ass (HINT: Never close the RIGHT ones.)

Level 8: The Money
- How to get dat phat moolah!
- Making money from your writing

Training starts Saturday May 23, 2020. 

It's a complete brain dump of everything I know about crafting stories that build authority, create trust, and make sales.

You'll learn how to tap into the next wave of affiliate marketing well before the crowd.

I'll be your personal guide through it all.

With it you get:

• Matt's Storytelling Clinic
• A signed hardcover copy of my new book when it launches
• Bonus chapters not printed in the book
• Bonus video training for the book
• Private Facebook group
• Private member's area for 24/7 access
• Story flow charts and mind maps I use daily
• All my custom story templates that CURE writer's block
• 1 livestream ticket to our upcoming workshop event here in San Diego

This package is at least a $500 value.

But you can get in on this pre-launch package for only $99.

The story templates ALONE are worth more than $99.

Click here to get the book launch package >>>

Tell stories. Make Money.

That’s really all there is to it.

Young children, a girl with a fake ass, and former Federal prisoners are proving it.

And you don't even have to get in any prison fights.

Learn how it's done.

Join here >>>

See you on the inside,

Matt "Former Felon" Trainer
BOP Prisoner Register Number: 52250-019